The Biggest Online Media Trends of 2010


None of these will surprise you too much, but they are worth noting in the year that just was:

* Facebook logged over 500 million active users (giving the social networking site a virtual population larger than the world’s third largest nation).
* Collective buying pioneer Groupon turned down a staggering US$6 billion acquisition offer from Google (triggering an online land-grab for collective buying sites).
* The oldest members of Gen Y turned 30 (bringing their ‘digital native’ customs into the mainstream), while Baby-Boomers finally earned the nickname ‘silver surfers’.
* Five billion iPhone apps were downloaded. YouTube video views exceeded two billion… per day. An average 600 tweets were posted… per second!

Source: Australian Anthill

Kathy Drasky
Kathy Drasky regularly writes about online culture. Her marketing and communications work with the ANZA Technology Network, Advance Global Australians and with various Australians and Australian enterprises has led to at least a dozen trips Down Under.

An accomplished digital photographer, her photos have appeared in 7x7 Magazine, the San Francisco Chronicle and Google Schmap.
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