National Farmer’s Market Week and Not Far From The Tree


It’s National Farmers’ Market week in America. To mark the occasion, I thought I’d highlight a really cool local food project.

Not Far From The Tree is a Toronto based organisation that picks fruit from trees around the city that would otherwise go to waste. Volunteers go around to people’s homes and areas where there are trees fit for harvest. They’ve got a simple and interesting business model 1/3 goes to the grower, a third to the pickers and a third to local community organisations.

Their winter plan ‘We’d Tap that’ (BRILLIANT name, ps) offers to tap urban maple trees for syrup when the trees aren’t bearing fruit. I bet they could also get involved in making preserves for left over fruit from summer. Mmmm jam.

(Spotted on Springwise)

Katherine Hui
Katherine Hui is currently the Social site editor at Green Thing, a web-based public service in London that inspires people to lead greener lives through creative content.

Before this, she worked as the Development Manager at Social Innovation Camp, an organization that encourages people to use web and mobile-based technology to mobilise social change. She oversaw 300 ideas submission and helped build 20 prototypes – five of which have gone on to get further funding or investment.

Katherine’s came over to the UK form Canada in 2007 for an MSc program at the London School of Economics. Before arriving in London, she managed a small environmental start-up in Vancouver called the Canadian Climate Change Alliance.

Katherine is football mad. She is a loyal supporter of Arsenal FC, plays for Islington Borough Ladies FC and coaches for Gunners in Islington in her spare time. Her second favourite hobby is kite surfing and she can sometimes be found chasing the wind.
Read More Share

Recent Author Posts

Join Our Community

Connect On Social Media

Most Popular Posts

0 Responses to National Farmer’s Market Week and Not Far From The Tree

  1. Lauren Lionheart August 11, 2010 at 9:43 am #

    Woah I LOVE the idea behind Not Far From The Tree! Everywhere I travel I see fruit trees all ripe and just spilling their goodness onto the ground. Yah for fruit reclaimers!

  2. RR August 11, 2010 at 11:43 pm #

    I love the Farmers Market! Such a great thing to do for the community and environment.

Leave a Reply

We Blog The World