Yahoo’s Filmmaking Panel on Storytelling – #SXSW #webstories

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StoryOn March 12, 2012 at SXSW, Yahoo! will be holding a unique filmmaking panel on the future of storytelling media titled “Times Are a’Changing: Digital Storytelling Today.” Moderated by Erin McPherson, VP, Head of Originals/Video at Yahoo! Inc., the panel will feature Mike Rosenstein, Director of Digital at Red Hour Films, Larry Tanz, President at Vuguru LLC and Jordan Levin, CEO at Generate.

The greatest filmmakers of the 20th Century long maintained that there was nothing comparable to watching an epic story told on a screen that enveloped our frame of vision..but they didn’t have smartphones, tablets or PC’s.

As our consumption habits have adopted the same frenetic pace of our lives, a new breed of storyteller has emerged to match those habits.  They don’t exist only in Hollywood–or in Austin, they exist in every corner of every town.  Their stories are framed on an iPhone screen, through the viewfinder of a DSLR or on tablets.  Content creators and distributors now have a duty to combine a story that might be viewed on any manner of screens.


The topic will center around how to tackle the role of digital storytellers in this new digital age—from the everyday individual with a web cam, to the biggest stars in Hollywood, to the brands that are underwriting much of  this new wave of content.

Photo credit: steppingstones site.

Renee Blodgett
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Renee Blodgett is the founder of We Blog the World. The site combines the magic of an online culture and travel magazine with a global blog network and has contributors from every continent in the world. Having lived in 10 countries and explored nearly 80, she is an avid traveler, and a lover, observer and participant in cultural diversity.

She is also the CEO and founder of Magic Sauce Media, a new media services consultancy focused on viral marketing, social media, branding, events and PR. For over 20 years, she has helped companies from 12 countries get traction in the market. Known for her global and organic approach to product and corporate launches, Renee practices what she pitches and as an active user of social media, she helps clients navigate digital waters from around the world. Renee has been blogging for over 16 years and regularly writes on her personal blog Down the Avenue, Huffington Post, BlogHer, We Blog the World and other sites. She was ranked #12 Social Media Influencer by Forbes Magazine and is listed as a new media influencer and game changer on various sites and books on the new media revolution. In 2013, she was listed as the 6th most influential woman in social media by Forbes Magazine on a Top 20 List.

Her passion for art, storytelling and photography led to the launch of Magic Sauce Photography, which is a visual extension of her writing, the result of which has led to producing six photo books: Galapagos Islands, London, South Africa, Rome, Urbanization and Ecuador.

Renee is also the co-founder of Traveling Geeks, an initiative that brings entrepreneurs, thought leaders, bloggers, creators, curators and influencers to other countries to share and learn from peers, governments, corporations, and the general public in order to educate, share, evaluate, and promote innovative technologies.
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