The Techlicious blog was launched today, whose mission is to simplify technology, particularly for women.
They tout themselves as the tech-savvy friend women can count on for tips and tricks to get the most out of technology; whether that’s saving time in their hectic schedules, discovering new ways to enjoy their personal interests, or keeping up with the latest technology trends and styles.
As founder Suzanne Kantra points out on the site, according to the Consumer Electronics Association, women influence the purchase of more than 90% of consumer electronics, yet there is nowhere women can go to get straightforward advice tailored to them that is not overly geeky, snarky, or dumbed-down.
Techlicious simplifies things by cutting through the hype and technical jargon to give you the information you need, in language that’s easy to understand.
The content will include how-to videos, new product and website recommendations, as well as useful tips for getting the most out of the products they already own.
Their Buyer’s Guides provide advice on choosing the right product for every lifestyle, and include recommendations at various price points. Techlicious also offers a community forum where women can get answers to their questions and share their own tips and discoveries.
Renee Blodgett is the founder of We Blog the World. The site combines the magic of an online culture and travel magazine with a global blog network and has contributors from every continent in the world. Having lived in 10 countries and explored nearly 80, she is an avid traveler, and a lover, observer and participant in cultural diversity.
She is also the CEO and founder of Magic Sauce Media, a new media services consultancy focused on viral marketing, social media, branding, events and PR. For over 20 years, she has helped companies from 12 countries get traction in the market. Known for her global and organic approach to product and corporate launches, Renee practices what she pitches and as an active user of social media, she helps clients navigate digital waters from around the world. Renee has been blogging for over 16 years and regularly writes on her personal blog Down the Avenue, Huffington Post, BlogHer, We Blog the World and other sites. She was ranked #12 Social Media Influencer by Forbes Magazine and is listed as a new media influencer and game changer on various sites and books on the new media revolution. In 2013, she was listed as the 6th most influential woman in social media by Forbes Magazine on a Top 20 List.
Her passion for art, storytelling and photography led to the launch of Magic Sauce Photography, which is a visual extension of her writing, the result of which has led to producing six photo books: Galapagos Islands, London, South Africa, Rome, Urbanization and Ecuador.
Renee is also the co-founder of Traveling Geeks, an initiative that brings entrepreneurs, thought leaders, bloggers, creators, curators and influencers to other countries to share and learn from peers, governments, corporations, and the general public in order to educate, share, evaluate, and promote innovative technologies.