Gianduja (chocolate)

Gianduja (or gianduia) is a sweet chocolate containing about 30% hazelnut paste, invented in Turin during Napoléon’s regency (1796–1814). Based on Gianduia, Turin based chocolate manufacturer Caffarel invented Gianduiotto in 1852. It takes its name from Gianduja, a Carnival and marionette character who represents the archetypal Piedmontese, a native of the Italian region where hazelnut confectionery is common.