Yes it has a rather stupid 41 megapixel camera, but there’s more to Nokia’s latest Windows Phone – the Lumia 1020 – than the camera technology. I’ve spent time in my 1020 review on Forbes looking at how the new camera rule of thumb is “point, shoot, compose”, while the more detailed look at the positioning of the 1020 as a smartphone (as opposed to a connected camera, which seemed to be the focus at the New York press launch) in at All About Windows Phone.
It would be very easy to say the Lumia 1020 is nothing more than the Lumia 925 with a better camera (okay, with a much better camera). From a technical point of view that is accurate, but the Lumia 1020 is far more than that.
It’s an aspirational device, that says to the world what Nokia is capable of. It says that Nokia are doing things that are not just better than other manufacturers, but that they are years ahead of other manufacturers in certain areas, no matter the mobile platform used. There is no doubt that the PureView camera and resulting pictures taken by the 1020 are nothing short of stunning when compared to other smartphones currently on the high street. When the choice has been to make a better camera, or a more acceptable to the mainstream smartphone, Nokia have ensured the 1020 makes the choice to go down the cameraphone route. If you want to see what happens when you go in the other direction, look at the Lumia 925.
To sum up the 5,000 word review, the Lumia 1020 is the halo device, the 925 is the hero (and will quietly sell a lot more).
Photo credit: mashable. com.
Ewan Spence is a blogger, author and writer based out of Edinburgh, Scotland. In addition to his own blog, he has contributed and contributes to BBC News, BBC Magazine (online), The Stage (UK Arts and Entertainment Newspaper), Computing (VNU), iProng Magazine, IT Pro, O’Reilly’s Make Magazine, Palmtop Magazine, Podcast User Magazine, UK Tech and UK Mobile Blognation, PDA Essentials, Mobile Messaging 2.0 and All About Symbian.
He wrote the book Rapid Mobile Enterprise Development for Symbian OS and has audio program commissions for BBC Radio 5 Live – Through the Night and Pods and Blogs, Computer Outlook Talk Radio Show and Talk 107. He also regularly speaks at and moderates panels at high profile technology conferences around the world.
