This year, a thousand people attended the 2010 Tudou Video Festival, which was held in an arts complex in Beijing, China.
It mixed the Oscars with a little bit of Sundance and Cannes combined. In a CNN recap, you’ll learn how fabulous the event was below. Except instead of red, the carpet was green. Instead of fancy designer dresses, the attire was a combo of grunge, flannel and faded blue jeans. And instead of airing on television or in movie theaters, the nominated films came straight from the Internet. Welcome to the 3rd annual 2010 Tudou Video Festival, held over the weekend in the Chinese capital.
Tudou.com (which means “couch potato” in Chinese) is China’s first, and now one of the country’s largest (aside from rival Youku.com), video sharing portals. Launched in 2005, Tudou follows a similar model to Google Inc.’s video Web site, YouTube.
Tudou also hosts videos that push the boundaries of sensitivity on the country’s censored Internet. It was the first portal, for example, to show the “War of Internet Addiction,” a 64-minute computer animation film on government Web controls, Tudou co-founder Gary Wang said. The film, produced by a network engineer who goes by the name “Sexy Corn,” won the top award at this year’s festival.
Aspiring filmmakers, actresses and actors, animators and amateur videographers from around China (all mostly in their mid- to late-20s) showcased their work at the festival held at an art complex in Beijing, with aorund one thousand people in attendance.
Of the more than 5,000 entries, 94 made it to the final round of nominations.
“Two to three years ago, the works were really amateur,” Wang said. “Now people are taking it much more seriously.”
Now, traditional media along with advertisers are starting to take the content on Tudou much more seriously, too. Hung Huang, a blogger experiences working as a journalist in China won the “Golden Camera Award,” and Hitch-hike Diary won the documentary category. The film, by a video blogger who goes by the name Tomato-Han Da Ka, is the story of a hiking trip on the border regions of Sichuan province and Tibet.
He is the producer of the “War of Internet Addiction,” an animated film shot entirely within the video game, World of Warcraft (it is a filming technique known as machinima, which involves making animated movies using real-time images recorded from video games). The movie won the top award at the Tudou festival.
The film centers on World of Warcraft gamers who are frustrated that a new version of the game was banned in China. However it also contains deeper themes about Internet freedom in the country. It has been viewed millions of times.
Video Link: http://www.tudou.com/programs/view/8w0z0Q_TAQI/
“It Seems to Rain” centers on a high school boy and his struggles to accept himself as a homosexual. “I have always wanted to make a movie about same sex relationships and how a teenager becomes comfortable with his own identity.
Cai said the film received a lot of criticism when it was first posted online in China because “the movie is from Taiwan and those kinds of things.” He now works for a film production company in Taipei. “I don’t consider myself a movie producer at all,” he said. “It was just an assignment.” However Cai says one day he does hope to become a famous director of a disaster film.
Video Link: http://www.tudou.com/programs/view/O_GQhEIvCsA/
Zhou ended up pursuing his filmmaking dream. He is now studying at the Beijing Film Academy. And his 22-minute film, “Lost in Paradise,” was nominated for best drama at the Tudou awards ceremony. The film is about a driver who loses 10 patients he is taking to a mental institution when he stops to see a prostitute along the way.
Zhou says his next film will center on love between parents and their son in honor of the support his family eventually gave him to pursue his dream. “Crying is not weak,” he said. “”Crying is because we are moved by each other.”
Read more: 2010 Tudou Video Festival awards: The best of China’s online films | CNNGo.com
Renee Blodgett is the founder of We Blog the World. The site combines the magic of an online culture and travel magazine with a global blog network and has contributors from every continent in the world. Having lived in 10 countries and explored nearly 80, she is an avid traveler, and a lover, observer and participant in cultural diversity.
She is also the CEO and founder of Magic Sauce Media, a new media services consultancy focused on viral marketing, social media, branding, events and PR. For over 20 years, she has helped companies from 12 countries get traction in the market. Known for her global and organic approach to product and corporate launches, Renee practices what she pitches and as an active user of social media, she helps clients navigate digital waters from around the world. Renee has been blogging for over 16 years and regularly writes on her personal blog Down the Avenue, Huffington Post, BlogHer, We Blog the World and other sites. She was ranked #12 Social Media Influencer by Forbes Magazine and is listed as a new media influencer and game changer on various sites and books on the new media revolution. In 2013, she was listed as the 6th most influential woman in social media by Forbes Magazine on a Top 20 List.
Her passion for art, storytelling and photography led to the launch of Magic Sauce Photography, which is a visual extension of her writing, the result of which has led to producing six photo books: Galapagos Islands, London, South Africa, Rome, Urbanization and Ecuador.
Renee is also the co-founder of Traveling Geeks, an initiative that brings entrepreneurs, thought leaders, bloggers, creators, curators and influencers to other countries to share and learn from peers, governments, corporations, and the general public in order to educate, share, evaluate, and promote innovative technologies.