SF Blogger Meet Up to Celebrate Groundswell Launch

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Groundswell_title Last night, I attended a Blogger Dinner in San Francisco that Forrester’s Charlene Li and Josh Bernoff hosted to kick off an early celebration of their soon-to-be released book Groundswell: Winning in a world transformed by social technologies.

It’s a book that shows you how to turn the force of customers connecting to your own advantage. They feature 25 full case studies and data from around the world — from healthcare and retail to consumer goods and business services.

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Bloggers and social media experts gathered in support.

Google’s Christine Songco

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Dave McClure, Jeremiah Owyang and Daniel Riveong

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Six Apart’s David Tokheim

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Powerset’s Mark Johnson

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Six Apart’s Chris Alden, Renee Blodgett

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Shel Israel

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Jennifer McClure (NewCommForum is around the corner – April 22-25, 2008)

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Daniel Greenfield

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Charlene with YES, that’s McClure’s head

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Jennifer Jones of Marketing Voices

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Carla Schlemminger, Jessie Curtner, Renee Blodgett

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