The Magic & Simplicity Behind Magellan's Echo Smartwatch

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Magellan, a leader of innovative GPS devices for vehicles, fitness, outdoor and mobile navigation, isn’t just about GPS. They also offer the very cool (and colorful) Echo smartwatch, which has sporting applications like golf, skiing, hiking, and other outdoor activities. One of the things that really jumped out for me in our research was that the Echo watch offers a lot more variety than just white and black. The smartwatch also comes in a sophisticated gray, blue, orange and bright pink.

The Echo Smart Sports Watch leverages the power of both a smartphone and sports-related apps. It uses Bluetooth Smart to connect a smartphone and watch, putting the power of a smartphone right on the user’s wrist. Echo is compatible today with the iPhone 4S, 5, 5C and 5S and Android. Whether you’re a skier, golfer, runner or simply a gym rat, there is an app that keeps you informed and in control. Pairing with your favorite sports app, you can receive information that streams from your smartphone directly to the smartwatch in real-time. They easily can keep track of their running pace, the distance to the green, or maximum speed on their last ski run.

Several million athletes use mobile apps daily. While running, golfing, and skiing, athletes tuck their phones away and can’t readily see the valuable information provided by the app. Additionally, they can’t control or interact with their apps. Echo solves this problem by streaming real-time sports data to the wrist and allows the user to control the app and music. Simple functions like start/stop, lap, and stroke count are huge, plus the ability to change songs means the user can match their music to their mood. With an open platform, Magellan has invited all apps to join the party and get active with Echo.

Echo can also be used as an everyday watch. Its sleek design and watch functions with multiple watch faces make it the perfect watch for a tech-savvy athlete. Using ultra-low power components, it runs off a replaceable coin-cell battery that will last up to 8-10 months with typical usage. No charging is needed.

The Magellan Echo Smart Sports Watch has an MSRP of $149, or $199 with a Bluetooth Smart Heart Rate Monitor. It is available in a wide range of colors — Black, Gray, Dark Blue, Blue and Orange. All will be on display at 2014 International CES. It will be available through retailers worldwide in early Spring 2014.

To learn more, go to magellangps.com/ echo.

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