Killer Marketing: Spirited Vigil Outside Apple Store SF

Comments Off on Killer Marketing: Spirited Vigil Outside Apple Store SF


I popped down to the vigil for the dead Foxconn workers outside the Apple store in San Francisco Thursday evening, organized by the Chinese Progressive Association.

Chris Knight from Cohn & Wolfe came with me and snapped some pictures (above and the next one.)

There were about 50 people, a lot of high school kids, taking part in the demonstration and handing out leaflets that urged people to email sjobs@apple.com (using an iPad in the store!).

The leaflet asked that Apple work with Foxconn to adopt more humane production schedules; to facilitate the formation of a trade union; and improve overall working conditions.

The message was to tell Apple “you expect better.” Or, as I like to put it, Apple should “Think Different – Think Fair.”


Please see:

“Think Fair” A Potential Apple Follow Up to “Think Different”

Analysis: Here’s How Apple Could Become The First Fair Trade Tech Company

Foxconn Suicides: Is It Time For “Fair Trade” Electronics? Would You Buy A “Fair Trade” iPhone?


Read More Share

Recent Author Posts

Join Our Community

Connect On Social Media

Most Popular Posts

We Blog The World

Pin It on Pinterest

Share This

Share this post with your friends!