Announcing South African Blogging Expedition


Brand_south_africa In my most recent post, I announced the launch of a new blog I’ve been working on for a couple of months called We Blog the World. Here, as well as on the Brand South Africa blog, a group of American and South African bloggers will be posting stories, video and photos as they tour the country starting Thanksgiving week.

The International Marketing Council (IMC) is sponsoring the blogging expedition. IMC’s Simon Barber, who is organizing the tour schedule together with Graeme Addison, is putting together an incredible agenda that includes Stellenbosch, Darling, Alexander Bay, Port Nolloth, Carltonville, Magaliesberg, Cradle, Soweto and Johannesburg. Renown South African blogger Matthew Buckland who will be joining us on-site also wrote about the tour kick-off in depth. Simon wrote an extensive blog post about the tour this week on thoughtleader, so be sure to check it out.

I’ve been working with Simon and Graeme to organize a diverse group of 10-12 bloggers who will tour the country from late November to December 10th. More on the itinerary as we get closer.

Joining me on this exciting tour is:

Zadi Diaz

Mona Gable

Ray Lewis

John Gartner

Chris Morrison

David Sasaki

Eliane Fioret

Graeme Wood

I’ll be blogging to both Down the Avenue and We Blog the World

South Africans bloggers onboard the tour include:

Simon Barber

Nick Haralambous

Ndumiso Ngcobo

Below is a snippet of the We Blog the World South Africa page which will be fleshed out after the tour begins later this month.


Renee Blodgett
Renee Blodgett is the founder of We Blog the World. The site combines the magic of an online culture and travel magazine with a global blog network and has contributors from every continent in the world. Having lived in 10 countries and explored nearly 80, she is an avid traveler, and a lover, observer and participant in cultural diversity.

She is also the CEO and founder of Magic Sauce Media, a new media services consultancy focused on viral marketing, social media, branding, events and PR. For over 20 years, she has helped companies from 12 countries get traction in the market. Known for her global and organic approach to product and corporate launches, Renee practices what she pitches and as an active user of social media, she helps clients navigate digital waters from around the world. Renee has been blogging for over 16 years and regularly writes on her personal blog Down the Avenue, Huffington Post, BlogHer, We Blog the World and other sites. She was ranked #12 Social Media Influencer by Forbes Magazine and is listed as a new media influencer and game changer on various sites and books on the new media revolution. In 2013, she was listed as the 6th most influential woman in social media by Forbes Magazine on a Top 20 List.

Her passion for art, storytelling and photography led to the launch of Magic Sauce Photography, which is a visual extension of her writing, the result of which has led to producing six photo books: Galapagos Islands, London, South Africa, Rome, Urbanization and Ecuador.

Renee is also the co-founder of Traveling Geeks, an initiative that brings entrepreneurs, thought leaders, bloggers, creators, curators and influencers to other countries to share and learn from peers, governments, corporations, and the general public in order to educate, share, evaluate, and promote innovative technologies.
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